RFID -- The magic that could be

eContent has an article about some folks are workin on using RFID technology to

"measure the readership of not only individual issues of printed publications, but also the individual pages of those publications."

They claim that in 10 years these will be as ubiquitous as barcodes are now.

Seems pretty wild to get it to the page level. And they'll have to get the price down lots lower. I mean lots lower.