Monday, September 12, 2005

The Search

For those Googlephiles among us, a new book out about Google is out:

According to an article in CNN (link above), the author:

"manages to keep things compelling, adding his own trenchant analysis about what Google's rapid evolution and powerful technology might mean for the company and our society as a whole. He views Google and other major search engines as invaluable windows into the world's interests and desires, a "database of intentions" destined to become the hub of 21st-century capitalism.

It doesn't drop any bombshells. But "The Search" excavates some intriguing new details about Google, culled from interviews with more than 350 people including Google's controlling triumvirate -- Chief Executive Eric Schmidt and co-founders Larry Page and Sergey Brin."

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